The UK Electronic Cigarette Industry Association (ECITA) was established in June 2010 to tackle the regulatory discrepancies and uncertainties surrounding the sale of electronic cigarette products in the UK and Europe. By researching the various legal regulatory requirements for these types of products, ECITA has been able to develop the Industry Standard of Excellence Programme (ISE). The ISE offers support and assistance to ECITA members to ensure that they achieve compliance not only with the law, but with the best possible business practices. The ECITA name offers reassurance to consumers that the products sold by ECITA members are properly compliant with the law, and are regulated by means of regular internal auditing, as well as external oversight from Trading Standards and other government regulators. Trading Standards described the ISE as ” a Code any industry would be proud to have.”

An ECITA member’s product is an Excellent product.

Vip electronic cigarette &amp e-cig uk shop

Where are camel lights brand cigarettes made?

VIP Benefits vs Cigarettes

  • No tobacco smoke, just vapour
  • No tar, no carbon monoxide, no flame
  • No ash, no smell, no cigarette butts
  • Around 80% cheaper than normal cigarettes
  • Legal to ‘smoke’ virtually anywhere

High Performance Filters

  • Fantastic volume of smooth vapour
  • Stronger 24mg nicotine strength available
  • Single piece refill filter with built in heating element
  • Each filter delivers around 30 to 40 ‘cigarettes’

Premium Refill Flavours

  • Designer blended flavours custom made for VIP
  • A choice of realistic and distinct connoisseur flavours
  • Ingredients Distilled Water, Pharmaceutical Grade Nicotine, Flavourings, Glycerine and Propylene glycol (GC/MS Tested)

Safety and Regulation

  • Ingredients are tested and screened for purity by UKAS laboratories using GC/MS testing methods
  • CHIP and RoHS Compliant, CE Certified
  • CPT Tested (Child Proof Safety)
  • ECITA (Electronic Cigarette Trade Association) Member
  • Conforms to all regulatory requirements for the safe and legal sale of electronic cigarette products

Customer Satisfaction

  • Over 200 million cigarettes replaced by VIP in 2012
  • Award Winning E Cigarette. Voted ‘Best Value E Cig‘ and ‘Best E Cig For a Heavy Smoker‘ Sept 2012
  • Customer rewards and regular discounts
  • Availability National rollout of VIP kiosks, shops and authorised stockists
  • Customers are our number one priority and we are totally committed to customer satisfaction